What We Do
Solution
Blueprint
The exploration and documentation of all activities that go into kick-starting and building your application is a process that has several stages and we will work closely with you through them all. The end result will be a detailed outline that clearly highlights your business objectives, features, and milestones, allowing you to start development immediately. The stages are:
Discovery & Design
A collaborative engagement where we both work together to bring clarity to your application concept.
Conceptualisation
Aligning on the application concept and articulating strategic input to develop relevant core features and a customer journey map.
Blueprint
Organising functionality into a coherent, intuitive blueprint that serves as the structural foundation of your application, with focus on feature prioritisation and simplicity.
Visualisation
Applying visual styling through every element and layout of the application to create a visual design that accurately represents the aesthetic sensibilities of the final application.
Clickable Prototypes
Creating interactive prototypes that allow users to interact with, and test features of the application before its even built.
Solution Architecture
Outlining the techoologies, architecture, and interactions within the solution and its component parts.
See it in action
Get in touch with us to set up a demo and to go through our approach with live examples across various projects.
Application
Development
Whether you're working on building an application from the ground up, modifying an existing appllication, or looking to start a digital transformation project, we handle all aspects of development within the app lifecycle. Take a look below.
Web application
Designing and developing web apps and digital platforms, custom workflow solutions, APIs, content management systems. Including dashboard and reporting applications across various verticals, stacks and frameworks. Covering both the backend and front-end of every application developed to assess goals and satisfy user expectations.
Case studies
Mobile application
Specialising in cross platform progressive iOS and Android apps while recommending and developing hybrid mobile apps as well. Helping launch these apps, incorporating improvements based on beta tests and providing an increase in efficiencies, cost savings and user experience for the client and the end-user.
API Integrations
Integrating APIs to provide solutions for a wide range of requirements, such as writing custom connections into the enterprise systems of an Amazon Scratchpad Of SAP; integrating popular third party APIs like Google or Twitter, or integrating industry specific APIs in Fintech or Healthtech.
Case studies
E-commerce platforms
Delivering customised ecommerce solutions on platforms such as Magento and Woo Commerce, providing a high degree of customisation, along with developing custom plugins. Expertise in building online stores through these platforms, reflected in our ability to launch ecommerce websites in 6 to 12 weeks.
Case studies
See it in action
Get in touch with us to set up a demo and to go through our approach with live examples across various projects.
UX UI
Services
At Greypath, we use a lean UX approach for creating human-centric designs that seamlessly incorporate business features and user goals. We provide research, process mapping, prototyping, wireframing and simplistic design layouts for even the most complex apps. Take a look at the services we provide below.
Product / Application Audit
Providing UX architecture, organising and labelling application features to support usability and easy navigation. Modelling information for complex systems with mind maps to obtaiin 360 degree views on processes and flows.
OUTCOME
- Information architecture, mind maps and custmer journey mapping
APPROACH
- Secondary research and UX workshops
TOOLS
- Lean UX practices, XMind, Miro
Wireframing & Prototyping
Translating processes and mind maps into a basic wireframes that provides visual detail and interaction as a clickable prototype. These can be used as an example to show stakeholders, receive feedback from subject matter experts, and provide a more in-depth mental model of end-users.
OUTCOME
- Clickable high fidelity wireframe
TOOLS
- Balsamiq, Invision/Marvel
User Experience design
Enhancing user satisfaction, providing usability, accessability and simplicity with regard to interaction within the application, and addressing all aspects of the product or service in question.
OUTCOME
- A clickable high fidelity wireframe
APPROACH
- HCD & design thinking
TOOLS
- Invision/Marvel
User Interface design
Structuring the layout, defining the style guide, and designing the user interface with focus on maximising the usability of the application and simplifying user experience.Done through an iterative design process that monitors user feedback and interaction metrics to improve engagement and create higher conversion rates.
OUTCOME
- A clickable visual design
TOOLS
- Xmind, Miro, Marvel, Balsamiq Invision, Zeplin
See it in action
Get in touch with us to set up a demo and to go through our approach with live examples across various projects.
UX UI Services
At Greypath, we use a lean UX approach for creating human-centric designs that seamlessly incorporate business features and user goals. We provide research, process mapping, prototyping, wireframing and simplistic design layouts for even the most complex apps. Take a look at the services we provide below.
Product / Application Audit
Providing UX architecture, organising and labelling application features to support usability and easy navigation. Modelling information for complex systems with mind maps to obtaiin 360 degree views on processes and flows.
OUTCOME
Information architecture, mind maps and custmer journey mapping
APPROACH
Secondary research and UX workshops
TOOLS
Lean UX practices, XMind, Miro
Wireframing & Prototyping
Translating processes and mind maps into a basic wireframes that provides visual detail and interaction as a clickable prototype. These can be used as an example to show stakeholders, receive feedback from subject matter experts, and provide a more in-depth mental model of end-users.
OUTCOME
Clickable high fidelity wireframe
TOOLS
Balsamiq, Invision/Marvel
User Experience design
Enhancing user satisfaction, providing usability, accessability and simplicity with regard to interaction within the application, and addressing all aspects of the product or service in question.
OUTCOME
A clickable high fidelity wireframe
APPROACH
HCD & design thinking
TOOLS
Invision/Marvel
User Interface design
Structuring the layout, defining the style guide, and designing the user interface with focus on maximising the usability of the application and simplifying user experience.Done through an iterative design process that monitors user feedback and interaction metrics to improve engagement and create higher conversion rates.
OUTCOME
A clickable visual design
TOOLS
Xmind, Miro, Marvel, Balsamiq Invision, Zeplin
See it in action
Get in touch with us to set up a demo and to go through our approach with live examples across various projects.
MVP Development
During a post-mortem of over a hundred startups, the market intelligence platform CB Insights discovered that the leading cause of startup failure (42% of the time) was the lack of market need. It is therefore imperative to test your assumptions by allowing real users to access your product as quickly as possible, before committing yourself further. The Greypath MVP process facilitates this by enabling you to glean your customer responses with minimal effort. It follows a series of stages which you can read about below.
Discovery Phase
Fully understanding your vision by collaborating with you closely to measure your project's viability, and presenting the core features along with a clear timeline and plan for deliverables.
User Experience
Delivering a prototype product with clickable features and the necessary UX foundation to move into the design development stage.
Visual Design
Following the approval of the working prototype, this stage includes the necessary tweaks and changes required for customer atisfaction by enhancing the prototype until it is ready for development.
Development
Constructing your MVP or POC, using the latest in technology and framework to build an easily scalable end-product.
Delivery
Producing the deliverable according to your requirements and handing it over, while testing it several times to ensure its stability and sustainability. .
See it in action
Get in touch with us to set up a demo and to go through our approach with live examples across various projects.
